In a letter on the project’s Kickstarter page, Rob Thomas explained that a friend used the website to fund his band’s album and suggested that he use it to create the film. After figuring out the viability of raising the money, Thomas and Kristen Bell met Warner Brothers (holders of the Veronica Mars rights). They struck a deal: if Thomas and Bell could prove their was enough fan interest (read: two million dollars), Warner Brothers would support the making of the film.
The Kickstarter was set and allowed for thirty days to make the goal. At this point on day one the total is above $2 million and counting! As Veronica herself once said, “We’re efficient.”
Rob Thomas gave a brief explanation for the direction of the plot:
Life has taken Veronica away from Neptune. In the years since spoiling Keith’s chances to be reelected sheriff, Veronica hasn’t taken a case. But something big is about to bring her back home and back to her calling. My goal is to include as many of your favorite characters as possible. It is, after all, time for Veronica’s 10-year high school reunion. Keep in mind that the more money we raise, the cooler movie we can make. A two million dollar fundraising total probably means cross words are exchanged at the class reunion. Three million? We can afford a full-on brawl. Ten million? Who knows… For some reason the Neptune High class reunion takes place on a nuclear submarine! A Hobbit shows up! There’s a Bollywood end-credit dance number! I’ve always wanted to direct Bill Murray. We’ll figure out something cool. Hey, if that total goes high enough, I’ll bet the good folks at Warner Bros. will agree a sequel is a good idea.
Kristen Bell added her own very adorable, reference-ridden message to fans, assuring everyone that she would give the role her all once more.
Are you one of the marshmallows that has been (im)patiently waiting for this day? Did you donate to the Kickstarter today? Any particular hopes for the movie?
Wait, what? Did you in the back just say you’ve never seen Veronica Mars? WHAT ARE YOU DOING? YOU ONLY HAVE UNTIL EARLY 2014 TO CATCH UP!
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Donate to the Kickstarter here: http://www.kickstarter.com/projects/559914737/the-veronica-mars-movie-project
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